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2019倫敦國際廣告獎(LIA)美國地區(qū)獲獎名單公布 - 成都

時間:2019-11-11

原文:LIA官網(wǎng)

全球最負(fù)盛名的國際廣告獎之一,倫敦國際廣告獎(LIA),公布其2019年獲獎名單。 

為鼓勵創(chuàng)意而生的LIA擁有最高標(biāo)準(zhǔn)的評委團(tuán),在整個評選過程中,評審團(tuán)們始終歡迎新聞界、參賽者和觀眾們的監(jiān)督。在拉斯維加斯安可酒店召開的為期10天的LIA年度評審中,美國地區(qū)的獲勝者和決賽入圍者名單公布。

LIA的主席Barbara Levy說,“美國是今年比賽中獲獎最多的國家,總共獲得了八項LIA全場大獎。每年我們都期望美國的公司帶來出色的作品,而他們從來沒讓我們失望,他們就是今年LIA全場大獎和金獎的標(biāo)桿?!?/p>

本次LIA共產(chǎn)生了513座獎杯、196個決賽入圍獎,這些作品來自39個國家。其中,美國是LIA 2019獲獎最多的國家,共贏得187座LIA獎杯(8個LIA全場大獎、67個金獎,55個銀獎、57個銅獎)和55個決賽入圍獎。 其次是獲得86項獎項的德國、獲得78項獎項的英國。

年度獎是根據(jù)所有獲獎作品的積分計算得來,不會受到參賽公司的影響。


2019年度LIA美國地區(qū)獲獎?wù)?/h3>

麥肯世界集團(tuán)被授予年度最佳企業(yè)獎。麥肯紐約通過帶回兩個LIA全場大獎,助力麥肯世界集團(tuán)贏得這一獎項:麥肯紐約為Xbox制作的整合營銷項目“Changing the Game”被授予全場大獎;為反槍支暴力組織“March for Our Lives”制作的視頻 “Generation Lockdown”獲得了LIA首個公共服務(wù)/社會意識大獎。除了獲得全場大獎外,他們還拿到了27項不同的獎項,包括13座金獎,11座銀獎,3座銅獎,并獲得了9項決賽入圍獎。

麥肯 紐約被評為LIA年度全球最佳代理商、LIA年度北美地區(qū)最佳代理商。

FCB Health橫掃LIA醫(yī)藥類獎項,獲得了年度全球最佳健康與醫(yī)藥組織獎、年度北美最佳健康與醫(yī)藥組織。   

Area 23 紐約,an FCB Health Network Company,帶回了11座LIA獎杯,他們?yōu)镃onstant Therapy制作的“One Word”獲得了Pharmaceuticals - Craft類的全場大獎。Area 23被評為年度全球最佳醫(yī)藥代理商和年度北美最佳醫(yī)藥代理商。

漢堡王被評為年度全球最佳客戶。有兩個代理商為漢堡王獲得年度全球最佳客戶獎做出了貢獻(xiàn);FCB紐約(14座獎項)和David圣保羅(3座獎項)。

O Positive 紐約被評為年度全球最佳制作公司和年度北美最佳制作公司,他們?yōu)锽BDO紐約制作的作品獲得了5座獎杯,為FCB紐約制作的作品獲得了14座獎杯。

Company 3 被授予年度全球最佳后期制作公司。他們參與了全球多家公司獲獎作品的后期制作,這些公司是BBDO紐約、Design Army、Furlined洛杉磯、Iconoclast柏林、JohnXHannes紐約、McCann紐約、MPC倫敦、Wave Studios紐約。Company 3還被評為年度北美最佳后期制作公司。  

Heard City 紐約被授予年度全球最佳電臺和廣播制作公司,他們參與制作了DDB芝加哥獲獎的電臺廣播項目。

FCB被授予年度北美地區(qū)最佳組織。這次獲勝是根據(jù)整個北美地區(qū)的獎項和入圍者獲勝積分系統(tǒng)計算的。Area 23紐約、FCB 芝加哥、FCB 紐約、FCB West舊金山、FCB / SIX多倫多這五大公司的獲獎項目積分幫助FCB獲得該獎項。 

Design Army 華盛頓被評為年度北美最佳區(qū)域設(shè)計公司。憑借為香港芭蕾舞團(tuán)和Commotion雜志第7、第8期中的工作,Design Army獲得了金獎、銀兩個獎項。

JSM 紐約被評為年度北美最佳音樂和聲音公司。他們的作品獲得了23項獎項和4個決賽入圍獎。

Richards Group 達(dá)拉斯被評為年度北美年度獨立代理商,他們?yōu)镸otel 6制作的作品贏得了6個獎項和1個決賽入圍獎。


獲獎項目

麥肯紐約 紐約

?    GRAND LIA - Integration for Xbox titled “Changing the Game”
?    GRAND LIA - Public Service/Social Awareness Grand LIA for March for Our Lives titled “Generation Lockdown”
?    Gold - Branded Entertainment - Online Series for Verizon titled “The Team That Wouldnt Be Here”
?    Gold - Branded Entertainment - Social Awareness for March for Our Lives titled “Generation Lockdown”
?    Gold - Design - Client Promotion for Lockheed Martin titled “Think Inside the Box”
?    Gold - Design - Innovative Use of Design for Xbox titled “Changing the Game”
?    Gold - Design - Product Design for Xbox titled “Changing the Game”
?    Gold - Digital - Viral for March for Our Lives titled “Generation Lockdown”
?    Gold - Health & Wellness - Social Responsibility/Awareness for March for Our Lives titled “Generation Lockdown”
?    Gold - Health & Wellness - Craft - Copywriting for March for Our Lives titled “Generation Lockdown”
?    Gold - Integration - Business-to-Consumer for Xbox titled “Changing the Game”
?    Gold - Integration - Public Service/Social Awareness for March for Our Lives titled “Generation Lockdown”
?    Gold - Non-Traditional - Public Service/Social Awareness for March for Our Lives titled “Generation Lockdown”
?    Gold - The NEW - Product Innovation for Xbox titled “Changing the Game”
?    Gold - TV/Cinema/Online Film - Public Service/Social Awareness for March for Our Lives titled “Generation Lockdown”
?    Silver - Branded Entertainment - Documentary Short Film for Verizon titled “The Team That Wouldnt Be Here”
?    Silver - Branded Entertainment - Documentary TV Program for Verizon titled “The Team That Wouldnt Be Here”
?    Silver - Branded Entertainment - Online Episode/Special for Verizon titled “The Team That Wouldnt Be Here”
?    Silver - Branded Entertainment - Sponsored Commercial for Verizon titled “The Team That Wouldnt Be Here”
?    Silver - Design - Experiential Design for Lockheed Martin titled “Think Inside the Box”
?    Silver - Digital - Public Service/Social Awareness for March for Our Lives titled “Generation Lockdown”
?    Silver - Integration - Business-to-Business for Verizon titled “The Team That Wouldn't Be Here”
?    Silver - Non-Traditional - Branded Content for Verizon titled “The Team That Wouldn't Be Here”
?    Silver - Non-Traditional - Electronic Equipment for Xbox titled “Changing the Game”
?    Silver - Social Influencers - Unboxing for Xbox titled “Changing the Game”
?    Silver - The NEW - Brand Action for Xbox titled “Changing the Game”
?    Bronze - Digital - Gaming for Xbox titled “Changing the Game”
?    Bronze - Digital - Public Service/Social Awareness for March for Our Lives titled “The Most Vicious Cycle”
?    Bronze - Social Influencers - Gaming & Technology for Xbox titled “Changing the Game”
?    Finalist - Branded Entertainment - Documentary Short Film for Generation Lockdown titled “March for Our Lives”
?    Finalist - Digital - Animation/Motion Graphics for March for Our Lives titled “The Most Vicious Cycle”
?    Finalist - Digital - Corporate Image for Verizon titled “The Team That Wouldn't Be Here”
?    Finalist - Digital - Electronic Equipment for Xbox titled “Changing the Game”
?    Finalist - Health & Wellness - Education and Services for March for Our Lives titled “Generation Lockdown”
?    Finalist - Integration - Business-to-Consumer for Verizon titled “Love Calls Back”
?    Finalist - Production & Post-Production - Performance/Casting for Verizon titled “The Team That Wouldn't Be Here”
?    Finalist - Radio & Audio - Original Music for March for Our Lives titled “The Most Vicious Cycle”
?    Finalist - Radio & Audio - Use of Music for March for Our Lives titled “The Most Vicious Cycle”

 

FCB紐約 紐約

?    GRAND LIA - Ambient for Burger King titled “The Whopper Detour”
?    GRAND LIA - Non-Traditional for Burger King titled “The Whopper Detour”
?    Gold - Ambient - Direct Marketing – Consumer for Burger King titled “The Whopper Detour”
?    Gold - Ambient - Retail for Burger King titled “The Whopper Detour”
?    Gold - Digital - Retail for Burger King titled “The Whopper Detour”
?    Gold - Non-Traditional - Direct Marketing for Burger King titled “The Whopper Detour”
?    Gold - Non-Traditional - Experiential for Burger King titled “The Whopper Detour”
?    Gold - Non-Traditional - Guerrilla Marketing for Burger King titled “The Whopper Detour”
?    Gold - Non-Traditional - Retail for Burger King titled “The Whopper Detour”
?    Gold - The NEW - Experiential for Burger King titled “The Whopper Detour”
?    Silver - Digital - Mobile Advertising for Burger King titled “The Whopper Detour”
?    Silver - The NEW - Brand Action for Burger King titled “The Whopper Detour”
?    Bronze - Digital - Innovative Use of Digital for Burger King titled “The Whopper Detour”
?    Bronze - The NEW - Creative Technology for Burger King titled “The Whopper Detour”
?    Finalist - Digital - Apps for Burger King titled “The Whopper Detour”
?    Finalist - Print - Retail for Burger King titled “The Whopper Detour”

 

AREA 23 紐約,  FCB Health 子公司

?    GRAND LIA - Pharmaceuticals – Craft for Constant Therapy titled “One Word”
?    Gold - Health & Wellness - Innovation for See Sound titled “See Sound”
?    Gold - Pharmaceuticals - Craft - Animation for Constant Therapy titled “One Word”
?    Gold - Pharmaceuticals - Craft - Art Direction for Constant Therapy titled “One Word”
?    Gold - Pharmaceuticals - Craft - Music & Sound Design for Constant Therapy titled “One Word”
?    Silver - Design - Product Design for See Sound titled “See Sound”
?    Silver - Digital - Use of Data for See Sound titled “See Sound”
?    Silver - Pharmaceuticals - Devices and Diagnostics for Constant Therapy titled “One Word”
?    Silver - Pharmaceuticals - Craft - Art Direction for GSK Oncology titled “United by BCMA”
?    Silver - Pharmaceuticals - Craft - Direction for JARDIANCE titled “Last Voicemail”
?    Silver - Pharmaceuticals - Pharmaceuticals and Vaccines for Synergy Pharmaceuticals titled “Toilet Books”
?    Bronze - Pharmaceuticals - Craft - Art Direction for Synergy Pharmaceuticals titled “Toilet Books”
?    Finalist - Pharmaceuticals - Social Responsibility/Awareness for Africa Health Placements titled “More Likely”
?    Finalist - Pharmaceuticals - Craft - Copywriting for Africa Health Placements titled “More Likely”
?    Finalist - Radio & Audio - Health Care Services for Africa Health Placements titled “More Likely”
?    Finalist - Radio & Audio - Script Writing for Africa Health Placements titled “More Likely”
?    Finalist - Pharmaceuticals - Pharmaceuticals and Vaccines for ARIKAYCE - No Defense Campaign titled “Vampire”, “Medusa”, “King”
?    Finalist - Music & Sound - Sound Design for Constant Therapy titled “One Word”

 

Design Army 華盛頓

?    Gold - Design - Art Direction Campaign for Never Standing Still titled “Hong Kong Ballet 2019 Campaign”
?    Silver - Design - Use of Photography Campaign for Never Standing Still titled “Hong Kong Ballet 2019 Campaign”
?    Silver - Print - Use of Photography Campaign for Never Standing Still titled “Hong Kong Ballet 2019 Campaign”
?    Silver - Design - Use of Typography Campaign for Commotion Issue 7 & 8 titled “MICA_Commotion Campaign”
?    Bronze - Digital - Art Direction for Never Standing Still titled “Hong Kong Ballet 2019”

 

The Richards Group 達(dá)拉斯

?    Silver - Radio & Audio - Campaign for Motel 6 titled “Batteries”, “Escape Room”, “Uncluttered”
?    Silver - Radio & Audio - Script Writing for Motel 6 titled “Escape Room”
?    Silver - Radio & Audio - Travel for Motel 6 titled “Escape Room”
?    Silver - Radio & Audio - Travel for Motel 6 titled “Uncluttered”
?    Bronze - Radio & Audio - Script Writing for Motel 6 titled “Uncluttered”
?    Bronze - Radio & Audio - Travel for Motel 6 titled “Batteries”
?    Finalist - Radio & Audio - Travel for Motel 6 titled “Influencers”

 

Furlined 洛杉磯

?    GRAND LIA - Production & Post-Production for The New York Times titled “The Truth Is Worth It: Fearlessness”
?    Gold - Production & Post-Production - Editing for The New York Times titled “The Truth Is Worth It: Fearlessness”
?    Gold - TV/Cinema/Online Film - Media Promotion for The New York Times titled “The Truth Is Worth It: Fearlessness”
?    Gold - TV/Cinema/Online Film - Campaign for The New York Times titled “The Truth Is Worth It: Fearlessness”, “The Truth Is Worth It: Perseverance”, “The Truth Is Worth It: Rigor”
?    Gold - Production & Post-Production - Editing for The New York Times titled “The Truth Is Worth It: Perseverance”
?    Gold - TV/Cinema/Online Film - Media Promotion for The New York Times titled “The Truth Is Worth It: Perseverance”
?    Bronze - TV/Cinema/Online Film - Electronic Equipment for Apple - Group FaceTime on iPhone titled “A Little Company”
?    Bronze - TV/Cinema/Online Film - Media Promotion for The New York Times titled “The Truth Is Worth It: Rigor”
?    Finalist - Production & Post-Production - Editing for The New York Times titled “The Truth Is Worth It: Rigor”

 

LIA制作與后期制作類評審團(tuán)主席、 Sweetshop的CEOWilf Sweetland點評說,“我們之所以將 LIA全場大獎授予《紐約時報》,不僅是因為他們使用的高超的表達(dá)方式、編輯技術(shù),而是因為他們傳遞出來的聲音與附加價值使得這一作品超越了其他?!?/p>

 

VMLY&R 堪薩斯城

?    GRAND LIA – DIGITAL for Wendy's titled “Keeping Fortnite Fresh”
?    Gold - Branded Entertainment - Games for Wendy's titled “Keeping Fortnite Fresh”
?    Gold - Digital - Retail for Wendy's titled “Keeping Fortnite Fresh”
?    Silver - Digital - Innovative Use of Digital for Wendy's titled “Keeping Fortnite Fresh”
?    Bronze - Digital - Use of Social Media for Wendy's titled “Keeping Fortnite Fresh”

 

 Edelman全球首席創(chuàng)意官、LIA數(shù)字類評審主席Judy John,對LIA全場大獎的選擇發(fā)表了評論,“LIA全場大獎引起了激烈的爭論。有沒有一件作品是人們喜愛并能夠在兩年后被記住的?我們選擇了 Wendy's的《Keeping Fortnite Fresh》,因為它確實捕捉到了一些我們一直在尋找的東西。這或許不是一個可愛的噱頭,但是確實強化了他們的信仰?!?/p>


Wave Studios 紐約

?    GRAND LIA – Music & Sound for The New York Times titled “The Truth Is Worth It: Fearlessness”
?    Gold - Music & Sound - Sound Design for The New York Times titled “The Truth Is Worth It: Fearlessness”


JSM Music主席/CCO、LIA 音樂和聲音平生主席 Joel Simon表示:“我們將LIA全場大獎頒給了一件非常有影響力、非常有影響力的作品。這幅作品的一切都是非凡的?!?/p>


其他的美國獲獎?wù)吆腿雵撸ò醋帜疙樞蚺帕校?/strong>

 
72andSunny 洛杉磯

?    Bronze - Health & Wellness - Campaign for truth  

 

72andSunny 紐約

?    Gold - Branded Entertainment - Online Series for Cheerios titled “Right on Tracks”
?    Silver - TV/Cinema/Online Film - Branded Content for Cheerios titled “It's All Family, Just Be You, Step Up, Sit With Someone New”
?    Silver - TV/Cinema/Online Film - Humor for Halo Top titled “Mortgage, Swiping”


Arnold Worldwide 波士頓

?    Gold - Radio & Audio - Banking/Financial/Insurance for Progressive Insurance titled “Elk Country”
?    Silver - Radio & Audio - Retail for Monster.com titled “Bird”
?    Bronze - Radio & Audio - Retail for Monster.com titled “Xantenyx”
?    Finalist - Radio & Audio - Campaign for Monster.com titled “Mimmy mimmy mo mo”, “Bird”
?    Finalist - Radio & Audio - Humor for Monster.com titled “Xantenyx”

 

Barking Ow 洛杉磯

?    Gold - Music & Sound - Use of Licensed Music for Reebok titled “Storm the Court”
?    Silver - Music & Sound - Sound Editing for Sandy Hook Promise titled “Point of View”

 

Battery 洛杉磯

?    Finalist - Branded Entertainment - Scripted Short Film for PUBG titled “Pan-Demonium”

 

BBDO  亞特蘭大

?    Gold - Ambient - Public Service/Social Awareness for Fighting Domestic Minor Sex Trafficking titled “Stop Traffick”
?    Silver - Digital - Public Service/Social Awareness for Fighting Domestic Minor Sex Trafficking titled “Gracie AI”
?    Bronze - Digital - Use of Data for Fighting Domestic Minor Sex Trafficking titled “Gracie AI”
?    Bronze - Non-Traditional - Live Events - Beyond Advertising for Fighting Domestic Minor Sex Trafficking titled “Stop Traffick”
?    Bronze - Poster - Public Service/Social Awareness for Fighting Domestic Minor Sex Trafficking titled “Stop Traffick”
?    Finalist - Health & Wellness - Social Responsibility/Awareness for Fighting Domestic Minor Sex Trafficking titled “Stop Traffick”
?    Finalist - Integration - Public Service/Social Awareness for Fighting Domestic Minor Sex Trafficking titled “Stop Traffick”

 

BBDO 紐約

?    Gold - Social Influencers - Use of Twitter for Monica Lewinsky titled “#DefyTheName”
?    Silver - Design - Spatial Design for Bombay Sapphire titled “Art in Progress”
?    Silver - Health & Wellness - Corporate Communication for Johnson & Johnson titled “Nurses Save Lives”
?    Silver - Health & Wellness - Use of Social Media for Monica Lewinsky titled “#DefyTheName”
?    Silver - Production & Post-Production - Visual Effects for Macy's titled “Space Station”
?    Silver - Social Influencers - PSA for Monica Lewinsky titled “#DefyTheName”
?    Silver - TV/Cinema/Online Film - Campaign for AT&T titled “Train”, “The Shot”, “Surprise”, “Bus”
?    Bronze - Branded Entertainment - Music Videos for Bacardi titled “Live Moves”
?    Bronze - Digital - Banners for Snickers titled “One for Two”
?    Bronze - Production & Post-Production - Direction for AT&T titled “The Shot”
?    Bronze - Production & Post-Production - 2D and Stop Motion Animation for AT&T titled “Train”
?    Bronze - Production & Post-Production - Direction for AT&T titled “Train”
?    Bronze - Production & Post-Production - Visual Effects for AT&T titled “Train”
?    Bronze - Production & Post-Production - Production Design for Macy's titled “Space Station”
?    Bronze - TV/Cinema/Online Film - Humor for Dunkin' titled “CappuChinos”
?    Bronze - TV/Cinema/Online Film - Public Service/Social Awareness for Monica Lewinsky titled “#DefyTheName”
?    Bronze - TV/Cinema/Online Film - Humor for Snickers titled “Heist”, “Lame Party”
?    Finalist - Design - Direct Marketing - Consumer for Bacardi - “Jump” Limited Edition Vinyl
?    Finalist - Health & Wellness - Social Responsibility/Awareness for Monica Lewinsky titled “#DefyTheName”
?    Finalist - Health & Wellness - Craft - Cinematography for Johnson & Johnson titled “Nurses Save Lives”
?    Finalist - Health & Wellness - Craft - Direction for Johnson & Johnson titled “Nurses Save Lives”
?    Finalist - Music & Sound - Music Original - Song for Dunkin' titled “CappuChinos”
?    Finalist - Production & Post-Production - Cinematography for AT&T titled “The Shot”
?    Finalist - Production & Post-Production - Cinematography for Johnson & Johnson titled “Nurses Save Lives”
?    Finalist - Production & Post-Production - Direction for Sandy Hook Promise titled “Point of View”

 

Buck 洛杉磯

?    Silver - Branded Entertainment - Scripted Short Film for Apple titled “Share Your Gifts”
?    Silver - Design - Branded Content for Apple titled “Share Your Gifts”

 

Casanova//McCann 科斯塔梅沙城

?    Gold - Ambient - Public Service/Social Awareness for Organ Donation titled “Second Chances”
?    Gold - Ambient - NGO for Organ Donation titled “Second Chances”
?    Gold - Non-Traditional - Guerrilla Marketing for Organ Donation titled “Second Chances”
?    Gold - Non-Traditional - NGO for Organ Donation titled “Second Chances”
?    Silver - Non-Traditional - Direct Marketing for Organ Donation titled “Second Chances”
?    Bronze - Integration - Public Service/Social Awareness for Organ Donation titled “Second Chances”
?    Bronze - Health & Wellness - Campaign for Donate Life California titled “A Day in the Life of Kristen Thompson”, “A Day in the Life of Steven Lackey”, “A Day in the Life of David Miller”
?    Finalist - Radio & Audio - Public Service/Social Awareness for Donate Life California titled “A Day in the Life of David Miller”
?    Finalist - Radio & Audio - Script Writing for Donate Life California titled “A Day in the Life of Kristen Thompson”
?    Finalist - Radio & Audio - Public Service/Social Awareness Campaign for Donate Life California titled “A Day in the Life of Kristen Thompson”, “A Day in the Life of Steven Lackey”, “A Day in the Life of David Miller”

 

Commonwealth // McCann 底特律

?    Finalist - Radio & Audio - Entertainment for Motown Museum titled “Born”


DDB 芝加哥

?    Gold - Ambient - Confections/Snacks for Skittles titled “Broadway the Rainbow”
?    Gold - Design - Branded Content for Skittles titled “Broadway the Rainbow”
?    Gold - Non-Traditional - Confections/Snacks for Skittles titled “Broadway the Rainbow”
?    Gold - Non-Traditional - Experiential for Skittles titled “Broadway the Rainbow”
?    Gold - Non-Traditional - Live Events - Beyond Advertising for Skittles titled “Broadway the Rainbow”
?    Gold - Radio & Audio - Original Music for Skittles titled “Broadway the Rainbow”
?    Gold - Radio & Audio - Use of Music for Skittles titled “Broadway the Rainbow”
?    Silver - Design - Use of Copywriting for Skittles titled “Broadway the Rainbow”
?    Silver - Radio & Audio - Script Writing for Skittles titled “Broadway the Rainbow”
?    Bronze - Ambient - Entertainment for Skittles titled “Broadway the Rainbow”
?    Bronze - Branded Entertainment - Experiential/Live Events for Skittles titled “Broadway the Rainbow”
?    Bronze - Branded Entertainment - Multi-Channel Storytelling for Skittles titled “Broadway the Rainbow”
?    Bronze - Non-Traditional - Guerrilla Marketing for Skittles titled “Broadway the Rainbow”
?    Bronze - Radio & Audio - Confections/Snacks for Skittles titled “Broadway the Rainbow”
?    Bronze - Radio & Audio - Entertainment for Skittles titled “Broadway the Rainbow”
?    Bronze - TV/Cinema/Online Film - Branded Content for Skittles titled “Broadway the Rainbow”
?    Bronze - TV/Cinema/Online Film - Copywriting for Skittles titled “Broadway the Rainbow”
?    Finalist - Design - Use of Copywriting for Skittles titled “Broadway the Rainbow”
?    Finalist - Radio & Audio - Humor for Skittles titled “Broadway the Rainbow”

 

DDB 紐約

?    Silver - Billboard - Use of Illustration for Tribeca Film Festival titled “Great Stories are Timeless”
?    Bronze - Design - Use of Illustration for Tribeca Film Festival titled “Great Stories are Timeless”

 

Established 紐約

?    Finalist - Package Design - Product Line for VYVYD studio

 

FCB 芝加哥

Contributed to FCB being named Regional Network of the Year for North America
?    Gold - Design - Art Direction for Illinois Council Against Handgun Violence titled “The Gun Violence History Book”
?    Gold - Design - Data Visualization for Illinois Council Against Handgun Violence titled “Most Dangerous Street”
?    Gold - Design - Experiential Design for Illinois Council Against Handgun Violence titled “Most Dangerous Street”
?    Gold - Design - Installations/Displays for Illinois Council Against Handgun Violence titled “Most Dangerous Street”
?    Gold - Design - Non-Profit for Illinois Council Against Handgun Violence titled “The Gun Violence History Book”
?    Gold - Print - Public Service/Social Awareness for Illinois Council Against Handgun Violence titled “The Gun Violence History Book”
?    Silver - Design - Editorial Design for Illinois Council Against Handgun Violence titled “The Gun Violence History Book”
?    Bronze - Design - Innovative Use of Design for Illinois Council Against Handgun Violence titled “Most Dangerous Street”
?    Bronze - Integration - Public Service/Social Awareness for Illinois Council Against Handgun Violence titled “The Gun Violence History Book”
?    Finalist - Pharmaceuticals - Craft - Animation Campaign for Janssen Pharmaceuticals titled “Out of the Dark”, “Special Powers”
?    Finalist - Poster - Use of Photography Campaign for Chicago Public Library App - Classics Made Modern Campaign titled “Frankenstein”, “Iron Mask”, “Jungle Book”, “Scarlet Letter”, “Wizard of Oz”

 

FCB West 舊金山

Contributed to FCB being named Regional Network of the Year for North America
?    Gold - Production & Post-Production - Cinematography for Levi Strauss & Co. titled “Use Your Vote”
?    Silver - Music & Sound - Use of Licensed Music for Levi Strauss & Co. titled “Use Your Vote”
?    Bronze - Production & Post-Production - Performance/Casting for Levi Strauss & Co. titled “Use Your Vote”

 

Grey 紐約

?    Finalist - Health & Wellness - Innovation for ADIABC titled “The Puck”

 

Grey Wing 紐約

?    Silver - Radio & Audio - Public Service/Social Awareness for Southern Poverty Law Center titled “Immigrant Songs”
?    Bronze - Radio & Audio - Innovative Use of Radio & Audio for Southern Poverty Law Center titled “Immigrant Songs”

 

GSW 紐約

?    Bronze - Pharmaceuticals - Campaign for National CMV Foundation titled “Saliva”, “Tear”, “Urine”
?    Finalist - Health & Wellness - Craft - Photography Campaign for New York City Sanitation Department titled “Upper West Side Heiress”, “Lower East Side Punker”, “Dumbo Sikh Cabbie”
?    Finalist - Pharmaceuticals - Social Responsibility/Awareness for The National CMV Foundation titled “Spread the Word, Not the Virus”

 

JohnXHannes 紐約

?    Gold - Branded Entertainment - Music Videos for Expensify titled “Expensify Th!$”
?    Silver - Branded Entertainment - Multi-Channel Storytelling for Expensify titled “Expensify Th!$”

 

Jones Knowles Ritchie 紐約

?    Gold - Design - Brand Identity for Dunkin' Brands titled “Dunkin'”

 

Leo Burnett 芝加哥

?    Bronze - Non-Traditional - Experiential for Kraft Heinz titled “Kraft Now Pay Later”

 

麥肯健康 紐約

?    Finalist - Pharmaceuticals - Education and Services for Lasmiditian titled “Lilly”
?    Finalist - Health & Wellness - Craft - Art Direction for Shatterproof titled “HopeStems”

 

McKinney 達(dá)勒姆

?    Bronze - Digital - Banking/Financial/Insurance for Next Gen Personal Finance titled “Shady Sam”

 

Method Studios 圣莫尼卡

?    Bronze - Production & Post-Production - Visual Effects for AT&T titled “Train”

 

Mother 紐約

?    Silver - Digital - Apparel for Wrangler x Lil Nas X - Collection titled “Wrangler On My Booty”

 

MRM//McCann 紐約

?    Bronze - Print - Direct Marketing - Consumer for USPS Operation Santa titled “Delivering Hope”

 

奧美 芝加哥

?    Gold - Ambient - Household Products for Glade titled “Scent By”
?    Gold - Design - Direct Marketing - Consumer for Glade titled “Scent By”
?    Gold - Design - Use of Photography for Jimmy Dean titled “Jimmy Dean’s 50th Anniversary: Historic Landing”
?    Gold - Design - Use of Photography Campaign for Jimmy Dean - 50th Anniversary titled “Peace, Music, and Sausage”, “Historic Landing”
?    Gold - Non-Traditional - Direct Marketing for Glade titled “Scent By”
?    Silver - Ambient - Direct Marketing – Consumer for Glade titled “Scent By”
?    Silver - Ambient - Ecommerce for Glade titled “Scent By”
?    Silver - Design - Use of Photography for Jimmy Dean titled “Jimmy Dean’s 50th Anniversary: Peace, Music and Sausage”
?    Silver - Package Design - Promotional Packaging for Glade titled “Scent By”
?    Silver - Radio & Audio - Campaign for Lysoform titled “Life Regrets”, “Bucket List”, “Therapy, Living the Life”
?    Bronze - Ambient - Direct Marketing – Consumer for Sargento titled “World's Slowest Pizza”
?    Finalist - Design - Use of Copywriting Campaign for Scrubbing Bubbles - B Studios Campaign titled “Cheap Trick”, “Los Lobos”, “Linda Ronstadt”, “Muscle Shoals”
?    Finalist - Print - Consumer Campaign   for Kiwi Shoe Care - Meaningful Steps Campaign titled “Rosa Parks”, “Harvey Milk”, “Katherine Switzer”, “John Muir”

 

奧美 紐約

?    Gold - Design - Client Promotion for Samsung Electronics titled “Folded Logo”
?    Gold - Pharmaceuticals - Social Responsibility/Awareness for Ohio Opioid Education Alliance titled “Don't Live in Denial, Ohio”
?    Bronze - Design - Logos for Samsung Electronics titled “Folded Logo”
?    Bronze - Pharmaceuticals - Education and Services for Ohio Opioid Education Alliance titled “Don't Live in Denial, Ohio”

 

Park Pictures 紐約

?    Finalist - Production & Post-Production - Performance/Casting for Facebook Groups titled “Game Day”

 

Pearlfisher 紐約

?    Bronze - Package Design - Graphic Design Product Line for Seedlip titled “Seedlip's Range of Non-Alcoholic Spirits”

 

PRETTYBIRD 卡爾弗城

?    Bronze - Music Video - Best Music Video for Lil Nas X titled “Old Town Road ft. Billy Ray Cyrus”
?    Bronze - Music Video - Direction for Vince Staples titled “FUN!”
?    Finalist - Production & Post-Production - Direction for Nike titled “Dream Further”

 

R/GA 紐約

?    Silver - Social Influencers - Gaming & Technology for Samsung Global titled “Samsung x Fortnite: The Galaxy Skin”
?    Bronze - The NEW - Influencer Advertising for Samsung Global titled “Samsung x Fortnite: The Galaxy Skin”

 

Reese Communications dba Wunderman Health DC 華盛頓

?    Finalist - Pharmaceuticals - Craft - Direction for FoundationOne CDx titled “Claire”

 

Saatchi & Saatchi NY 紐約


?    Bronze - Branded Entertainment - Taped or Live TV Event for Tide titled “It's a Thursday Night Tide Ad”

 

Saatchi & Saatchi Wellness 紐約

?    Bronze - Health & Wellness - Multi-platform Campaign for Out Not Down LGBTQ Resources & Suport titled “Forty Percent”, “No One”, “Taking a Stand”, “All You Need”, “Thrown Out Flag DM”, “@thrownoutflag”
?    Finalist - Health & Wellness - Devices and Diagnostics for Deaf 911 Mobile App titled “Deaf 911”

 

Terri & Sandy 紐約

?    Finalist - Health & Wellness - Multi-platform Campaign for CityMD Urgent Care titled “People Who Know Meredith Carlson”, “Meredith Carlson's Dog”, “Manny Alvarez's Girlfriend”, “Stephanie Cho”, “Ross Cantor”, “Sam Sulam”


The Corner Shop 洛杉磯

?    Finalist - TV/Cinema/Online Film - Humor for Watch Dogs: Legion 101 titled “Everyone’s Playable”

 

Venables Bell & Partners 舊金山

?    Bronze - Production & Post-Production - Cinematography for Reebok titled “Storm The Court”

 

Weber Shandwick 紐約

?    Gold - Branded Entertainment - Documentary Short Film for Ancestry titled “Railroad Ties”

 

Yessian Music 底特律

?    Finalist - Music & Sound - Experiential Use of Music & Sound for Ford Motor Company titled “Michigan Central Station - Winterfest 2019”


2019年度15座全場大獎獲得者 

?   FCB New York, New York was awarded the Ambient Grand LIA for Burger King titled “The Whopper Detour”
?   FCB Inferno, London was awarded the Branded Entertainment Grand LIA for Huawei titled “StorySign”
?  McCann TLV, Tel Aviv was awarded the Design Grand LIA for IKEA titled “ThisAbles”
?  VMLY&R, Kansas City was awarded the Digital Grand LIA for Wendy's titled “Keeping Fortnite Fresh”
?   AMVBBDO, London was awarded the Health & Wellness Grand LIA for Essity Libresse/Bodyform titled “Viva La Vulva”
?  AMVBBDO, London was awarded the Health & Wellness - Craft Grand LIA for Essity Libresse/Bodyform titled “Viva La Vulva”
?  McCann New York, New York was awarded the Integration Grand LIA for Xbox titled “Changing the Game”
?  Wave Studios, New York was awarded the Music & Sound Grand LIA for The New York Times titled “The Truth Is Worth It: Fearlessness”
?   FCB New York, New York was awarded the Non-Traditional Grand LIA for Burger King titled “The Whopper Detour”
?  AREA 23, an FCB Health Network Company, New York was awarded the Pharmaceuticals - Craft Grand LIA for Constant Therapy titled “One Word”
?  McCann Paris, Neuilly-sur-Seine was awarded the Print Grand LIA for L'Oréal Paris titled “The Non-Issue”
?  Furlined, Los Angeles was awarded the Production & Post-Production Grand LIA for The New York Times titled “The Truth Is Worth It: Fearlessness”
?  McCann New York, New York was awarded the Public Service/Social Awareness Grand LIA for March for Our Lives titled “Generation Lockdown”
?  Forsman & Bodenfors, Gothenburg was awarded the The NEW Grand LIA for Volvo Cars titled “The E.V.A. Initiative”
?  AMVBBDO, London was awarded the TV/Cinema/Online Film Grand LIA for Essity Libresse/Bodyform titled “Viva La Vulva”

 

2019全球大獎獲得者

Global Network of the Year: McCann Worldgroup   
Global Agency of the Year: McCann New York
Global Independent Agency of the Year: Serviceplan, Munich  
Global Client of the Year: Burger King
Global Health & Pharma Network of the Year: FCB Health
Global Health Agency of the Year: McCann Health Brazil, S?o Paulo
Global Pharma Agency of the Year: Area 23, An FCB Health Network Company, New York
Global Production Company of the Year: O Positive, New York
Global Post-Production Company of the Year: Company 3, New York  
Global Music & Sound Company of the Year: 750 MPH, London
Global Design Company of the Year: Moby Digg, Munich
Global Radio & Audio Company of the Year: Heard City, New York

 

2019南美洲地區(qū)大獎獲得者

Regional Network Of The Year: Ogilvy
Regional Agency Of The Year: David, S?o Paulo
Regional Health & Pharma Network Of The Year: McCann Health
Regional Production Company Of The Year: Central Films, Bogota
Regional Post-Production Company Of The Year: Zombie Studios, S?o Paulo
Regional Music & Sound Company Of The Year: Canja Audio Culture, S?o Francisco

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